To support this week’s launch of Canon’s new integrated brand campaign ‘Come and See’, PHD and Fuse has today started the roll out of an outdoor street-art campaign and social push across the city of London! The activity will run in London for 1 day only.
The 3D outdoor street art will be on show at varied locations across London including Covent Garden, Kings Cross, Victoria, Waterloo and even one here at the Telephone exchange.
The campaign sets out to drive intrigue and engagement with passers-by and to further amplify the ‘Come and See’ message of the overall campaign. The activity will be further complimented through a social media with the use of #ComeandSee.