Live from Cannes: 5 things I learned today

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Our Get Me Canned Winner Claire fills us in on five things she learned on day one in Cannes.

5-things
1.) The S is silent in Cannes. Who knew.

2.) Las Vegas is bloody awesome at real time marketing

3.) Spike Jonze on making music with the Beasty boys: “you get lesser results when creativity is forced rather than allowing it to come naturally”

4.) The businesses that succeed have more fun. Rather than focusing on the product/service, we should look to be creating incremental behaviour and experiences

5.) SJParker is literally the most inspiring, eloquent and all round amazing women in the world

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