A couple of weeks ago we had David Waters, journalist, stylist, counsellor and part of the faculty of the School of Life come in to talk to us about how we should pay more attention to our bodies and what it is trying to tell us – on a regular basis, rather than just occasionally. … Continue reading »
Filed under PHD projects …
Capitalist Good: Brands for a better system
This essay, written by Anjali Ramachandran, Head of Innovation (@anjali28), was submitted as an entry to the Admap Prize 2013. — Experience moulds personal beliefs in a way textbooks really can’t. Like many others before me and probably many more hence, as a teenager with somewhat socialist tendencies I used to naively think that it … Continue reading »
Our work for Expedia’s ‘luggage tag’ campaign
Sarah Harte from our Expedia planning team has an update about some interesting activity we are working on for the client. —- Here’s a quick update on the activity we’re currently running for Expedia’s ‘luggage tag’ campaign, which you might have already noticed on your commute to / from work over the past few weeks. … Continue reading »
New show: What’s Cooking from the Sainsbury’s Kitchen
Our Sainsbury’s team is very proud of their latest work with Drum on a new TV show that all cooking enthusiasts, whether amateurs or pros, will love. It’s on at the moment so if you’re reading this in the UK, switch on Channel 4 now to tune in to the very first episode of What’s Cooking … Continue reading »
Cadbury Dairy Milk: ‘Taste’
Our Cadbury Dairy Milk team is at it again! From today we will be live with a landmark campaign for Cadbury Dairy Milk; one which is not product-focused but instead regards the brand as a whole, with the objective being to remind consumers how much they love the TASTE of Cadbury Dairy Milk (because who … Continue reading »
The new Sony Xperia Z – launching soon!
Anyone who reads (almost) any national newspaper today is sure to come across our work for the new Sony Xperia Z. It’s a great phone, if you’re thinking of getting a new one! You can pre-order it today here. Digital Announced at CES (Consumer Electronics Show) in Las Vegas last month – the Xperia Z … Continue reading »
The Death of the Crumpled-Up Shopping List, courtesy @sainsburys
You know the feeling. Last weekend’s big shop seems like years ago, the fridge is now getting perilously bare and you’re reaching the point where pesto on toast is looking like the only viable solution for dinner tonight. The weekly shop looms. So you start making a list. In the absence of proper paper you … Continue reading »
Announcing Cadbury Crispello!
The Kraft team at PHD are very excited to announce the launch of Crispello, Cadbury’s first new brand in 20 years! Over the past 10 years, Cadbury’s young female audience has reduced its frequency of chocolate consumption (either choosing other snacks or avoiding snacking at all). Cadbury’s answer to this is Crispello – a lighter … Continue reading »
PHD Worldwide are looking to recruit Team Executives in London
Who we’re looking for: 4 to 5 Team Executives to join an exciting new Comms Planning Unit going live from 2nd January 2013. This is a terrific opportunity to develop your media career in one of the most strategic and dynamic media agencies working with one of the world’s largest and most innovative advertisers. We are … Continue reading »
High Five and Hopskotch for McCain
We are quite pleased with a new bit of work for our clients McCain. The national campaign encourages consumers to ‘celebrate the feel good sensation of eating chips’ through TV, VoD, Digital & National OOH. In 10 locations nationally we are asking consumers to “High Five if you are having chips tonight”- this is celebrated with lights, … Continue reading »
